Electronic
Business and Commerce
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| Topic: |
| Value
of Information Technology |
| Required
Readings: |
- Read Value Disciplines: Three Case Examples
(Stanford Note) and prepare the study questions below for
class discussion.
- Read Moore's Law (Stanford Note).
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| Study
Questions: |
- What
principles does Wal-Mart
apply to manage its IT?
Why
do these principles serve Wal-Mart well?
- Come up with four companies, not mentioned in the case, that have (a)
Operational Excellence, (b) Product Leadership; (c)
Service Leadership; and (d) Customer Intimacy as
their respective value disciplines. Be
prepared to support your choices in class.
- How
can
the Web facilitate Customer Intimacy? Can Capital One
take advantage of these capabilities? How?
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Will Information Based Strategy work for any product
or service?
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