Electronic Business and Commerce |
| # | Subject | Cases and Required Readings |
| 1 | Value of IT | Value Disciplines: Three Case Examples; Moore's Law |
| 2 | Internet Technology | A Note on Internet Technology; Metcalfe's Law |
| 3 | Wireless Technology | Navigating the Alphabet Soup: Wireless Technology and Applications Primer |
| 4 | Enterprise Systems | ERP Overview; HP NADO Case |
| 5 | Supply Chain Management | Cisco Systems Architecture: ERP and Web-Enabled IT; Cisco's $2.25 billion mea culpa |
| 6 | Direct model | Dell Direct |
| 7 | Disintermediation | Speeding Tickets: Information Technology and Travel Distribution; Strategy and the New Economics of Information |
| 8 | ||
| 9 | Electronic Markets | Tradeweave; E-Markets 2000; Don't Bury E-Commerce |
| 10 |
Webvan: The New and Improved Milkman; Tesco Delivers |
|
| 11 | e-Tailing: Amazon.com | Amazon.com: Marching To Profitability |
| 12 | B2C Challenges | |
| 13 | Online Brokerage | The Charles Schwab Corporation |
| 14 | Other People's Money; E-Strategy Brief: Merrill Lynch. | |
| 15 | Consumer Auctions | Going...Going...Gone! -- Consumer Auctions |
| 16 | Payments | PayPal; Payments in the United States. |
| 17 | Portals |
America Online: Gateway to the Internet |
| 18 |
i-mode: Weaving an "Analog" Web |
|
| 19 | Information Management |
Seven-Eleven Japan |
| 20 | Wrap-up | |
Professor Haim Mendelson